Article

Navigating the Electric Transition: A Strategic Rollout Approach for Fleets

A phased, pilot deployment for electrical vehicles in state and municipal government fleets, followed by a data-driven rollout, is a smart strategy for exploring ways to implement electrification that reduces risks, costs and carbon.


When state and municipal fleet managers introduce electric vehicles (EV), they often spark curiosity — and for good reason. Cold weather performance, operational fit and charging logistics are key areas fleet managers want to better understand before transitioning to EVs. In practice, EVs perform reliably in tough conditions, can charge quickly and offer major advantages like reduced maintenance downtime and significantly lower carbon emissions.

According to the American Public Works Association, over 63% of local governments are implementing or planning EV initiatives. Additionally, National Renewable Energy Laboratory data shows that EV fleets can cut operational costs by up to 25% and maintenance costs by nearly 40% over their lifetimes.

Pilot EV programs offer a smart, low-risk way to explore how these vehicles meet diverse operational needs while staying ahead of evolving policies and technologies. The question isn't if an organization should electrify — but how to do it effectively. 

Building a Compelling Business Case for EVs

The business case for fleet electrification extends far beyond environmental benefits. Analysis from the U.S. Department of Energy and the National Renewable Energy Laboratory shows that EVs can reduce total cost of ownership by 15%-30% compared to conventional vehicles, driven largely by fuel savings and significantly lower maintenance costs. Because EVs eliminate oil changes, transmission services and frequent brake replacements — thanks to regenerative braking — maintenance costs typically drop by about $6.1 cents per mile, translating to $1,500-$2,000 in annual savings per vehicle for average municipal fleet use.

Beyond direct operational savings, electrification creates strategic advantages through increased fleet resilience. Diversified fuel sources reduce vulnerability to petroleum price volatility and supply disruptions, while distributed charging infrastructure can support emergency operations during grid disruptions. Many state fleets have documented additional benefits including reduced driver fatigue, improved recruitment and retention, and enhanced public perception — creating a compelling holistic case that consistently demonstrates positive return on investment.

By piloting with intention, state and municipality fleet managers can move forward confidently — learning what works, preparing their teams and building a resilient foundation for the future. Following are a few tips on how fleet managers can lead a successful pilot that builds momentum, mitigates risk and lays the groundwork for long-term success. 

Go Slow to Go Fast

Electrifying a fleet isn’t just about swapping gas engines for batteries — it’s about transforming operations. A thoughtful, phased pilot program helps organizations understand how EVs perform in real-world conditions, build internal confidence and avoid costly missteps. Here’s a step-by-step approach to launching a successful fleet electrification pilot:

Step 1: Plan a Controlled Pilot (Months 0–3)

  • Begin by electrifying a small group of vehicles in the fleet with use cases that align with the operational capabilities of today’s EVs. Be intentional by targeting vehicles that are used every day. This approach will help inform a broader electrification strategy for a fleet.      
  • Focus on data collection: vehicle performance, charging behavior, operational impact and driver feedback.

Step 2: Diversify Testing Conditions (Months 3–6)

  • Deploy EVs across multiple departments (e.g., facilities maintenance, code enforcement).
  • Test in varied geographies and seasons to evaluate performance in all operating conditions.
  • Identify where EVs excel and where limitations exist.

Step 3: Analyze and Refine (Months 6–9)

  • Use pilot data to refine charging logistics.
  • Develop standard operating procedures.
  • Resolve technical issues before scaling.

Step 4: Build Organizational Confidence (Ongoing)

  • Share pilot results internally to build buy-in.
  • Use insights to guide broader adoption and avoid costly missteps.
  • Look for ways to continually improve fleet through new engine and other technologies.

Build Driver Confidence and Engagement

Driver acceptance can make or break electrification efforts. Implement structured training that addresses range anxiety, charging procedures and performance differences. Be sure to include practical driving exercises, emergency response protocols and charging station operation. Consider creating EV champions among staff who can provide peer-to-peer education and support, or maybe a ride-along program where experienced EV operators accompany new users for their first week. Regular check-ins, possibly through quarterly focus groups or driver feedback surveys can also help support the pilot program.

Grow Maintenance Capabilities

Maintenance teams need time to build EV-specific skills. Pilot programs create opportunities for technicians to gradually develop skills and experience in battery diagnostics, electrical systems and new maintenance protocols without overwhelming staff resources. Consider Level 1 diagnostics training for all technicians while sending a smaller group of staff for advanced electrical certification. It may also be helpful to implement a tiered maintenance structure where routine tasks — such as tire rotations and cabin filter replacements — remain with general technicians, while specialized electrical work is assigned to certified EV specialists.

During training, cover high-voltage safety, battery management systems and thermal regulation systems. Also establish standard operating procedures for common issues like towing protocols, emergency shutdown procedures and battery degradation assessment. Finally, consider collaborating with vehicle manufacturers by positioning the government as a valuable testing/maintenance partner. Real-world feedback on prototype vehicles can influence future designs while potentially securing preferential pricing or features tailored to government fleet needs. 

Define Clear Organizational Responsibilities

Successful EV integration requires coordination across departments. Use the pilot to establish who oversees charging infrastructure, procurement specifications, maintenance protocols and data collection. It could be helpful to have a cross-functional task force with representatives from fleet operations, facilities management, public works, fleet services, IT and procurement, each with clearly defined responsibilities in the transition process. Appointing an electrification coordinator to serve as the central point of contact could help operations run more smoothly and prove invaluable when scaling to full implementation, preventing territorial conflicts and providing accountability.

Leverage Data for Deployment Decisions

Collect comprehensive data during the pilot to inform future investments. Examine key metrics, including energy efficiency (mile/kWh), seasonal temperature impacts on range, and charging frequency and duration. Using telematics in both EVs and comparable internal combustion engine vehicles allows for side-by-side comparisons across seasons and use cases. This data-driven approach will provide key insights that enable the deployment of EVs where they deliver maximum benefits while avoiding applications where they may underperform.

Navigating the Shifting Landscape

The path toward fleet electrification can be complex, especially with the ongoing changes in the policy and regulatory space. To mitigate risks associated with changing regulations and political priorities, try the following when instituting a pilot:

  • Structure the pilot with flexible timelines that can adapt to funding availability and policy shifts.
  • Use a diversified approach with multiple vehicle types and manufacturers to avoid single-solution vulnerability.
  • Develop infrastructure that can accommodate various charging standards and future technologies.
  • Create internal policies that anchor electrification to operational efficiency and fiscal responsibility, regardless of external mandates.
  • Build coalitions with other municipal and state entities to share resources and strengthen procurement leverage.

By taking a measured, strategic approach to fleet electrification, state and municipal organizations can realize the operational and environmental benefits of EVs while effectively managing the uncertainties of evolving policies and technologies. While a phased, pilot approach may be gradual, it’s fiscally responsible and with proper planning can make long-term rewards substantial and sustainable.